VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
We're hiring! Join our team as a Campaign Specialist.
Are you passionate about email marketing, coding, and client relationships? At VML, part of WPP, we're looking for a Campaign Specialist to own and execute email marketing campaigns from start to finish. This hybrid role is perfect for someone who's detail-oriented, a great communicator, and thrives in a fast-paced, creative environment.
What you'll do:
- Be the main point of contact for email campaigns, managing the entire lifecycle—from client brief to deployment.
- Own campaign schedules, manage timelines, and communicate proactively with clients about status, risks, and approvals.
- Code responsive HTML/CSS emails, ensuring best practices and accessibility standards are met.
- Conduct thorough QA and testing to guarantee flawless rendering across devices.
- Set up, configure, and deploy campaigns using Salesforce and other email marketing platforms.
- Build and maintain strong client relationships while managing multiple campaigns and shifting priorities.
What we're looking for:
- Technical skills: Proficiency in hand-coding responsive HTML/CSS for email and familiarity with email testing tools.
- Email marketing experience: Hands-on experience with platforms like Salesforce and campaign configuration.
- Project management: Strong organizational and multitasking skills to manage concurrent campaigns and meet deadlines.
- Detail-oriented mindset: Commitment to delivering high-quality, error-free work.
- People skills: Exceptional communication and ability to manage client expectations.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
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