Job Type: Full-Time
Contract Type: Independent Contractor
Compensation: EUR €400 – €1,400/month
About the Role
We are looking for a creative and results-oriented Influencer Marketing Manager to lead the development, execution, and optimization of influencer marketing strategies that drive brand awareness, engagement, and business growth.
In this role, you'll build and manage relationships with influencers, creators, and brand ambassadors while overseeing end-to-end campaign execution across multiple digital platforms. You'll collaborate with cross-functional teams to create impactful campaigns that align with broader marketing objectives and deliver measurable results.
Key Responsibilities
- Develop and execute influencer marketing strategies aligned with business and brand objectives.
- Identify, recruit, and manage relationships with influencers, creators, and brand ambassadors across platforms such as Instagram, TikTok, YouTube, and blogs.
- Negotiate contracts, deliverables, and compensation with influencers and agencies.
- Manage influencer campaigns from planning through execution, including briefing, content review, approvals, and performance tracking.
- Analyze campaign performance and provide data-driven recommendations for continuous optimization.
- Ensure influencer content complies with brand guidelines, legal requirements, and FTC regulations.
- Collaborate with Social Media, PR, Creative, and Product teams to integrate influencer initiatives into broader marketing campaigns.
- Monitor industry trends, emerging platforms, and influencer marketing best practices.
- Manage campaign budgets to maximize return on investment.
- Build long-term partnerships with key influencers to strengthen brand advocacy and loyalty.
Requirements
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in influencer marketing, digital marketing, or social media management.
- Proven experience planning and executing successful influencer campaigns.
- Strong negotiation, relationship management, and communication skills.
- Experience using influencer marketing platforms and analytics tools such as CreatorIQ, Traackr, AspireIQ, Google Analytics, or similar.
- Deep understanding of social media platforms, influencer ecosystems, and content trends.
- Strong analytical skills with the ability to interpret campaign data and provide actionable insights.
- Excellent organizational and project management skills with the ability to manage multiple campaigns simultaneously.
- Knowledge of FTC guidelines and legal considerations related to influencer marketing.
Preferred Qualifications
- Experience in consumer goods, retail, beauty, fashion, technology, or similar industries.
- Existing network of influencers and agency relationships.
- Experience integrating influencer content into paid social campaigns.
- Familiarity with international influencer marketing and global campaign management.
- Strong content creation, copywriting, or visual storytelling skills.
- Digital marketing or influencer marketing certifications.
- Experience managing brand reputation and digital crisis situations.
What We Offer
- 100% remote work.
- Opportunity to lead high-impact influencer marketing campaigns.
- Collaborative and creative work environment.
- Exposure to innovative digital marketing strategies and emerging social platforms.
- Opportunity to build long-term partnerships with creators and shape brand growth.
Compensation
- Salary: EUR €400 – €1,400 per month
- Contract Type: Independent Contractor
- Full-Time Remote Position
Job Type: Full-time
Pay: $674,000.00 - $2,360,000.00 per month
Application Question(s):
- What is your salary expectation for this position? (In EUR please)
- Please share your Linkedin profile so we can validate the professional experience showed in your CV
- If you have a portfolio where we can see you work, please share.
Work Location: Remote
